Blink and Tipping point - Malcolm Gladwell - best selling psychologist
Blink – The power of thin slicing – Malcolm Gladwell
A fascinating book I would recommend to anyone with that curiousity about life
Split second judgements that make the difference. This book is all about those moments when we know something without knowing why. It explores the concepts the author calls blink or thin slicing showing how snap judgements can be more effective than a cautious decision
Psychologists call this part of the mind the “Adaptive unconscious”
Issues that caught my eye.
Car salespeople in US – – Spot the sucker – somebody who pays the asking price is called a LAYDOWN
People who negotiated were put into 4 categories and the results were amazing. The survey showed these people on average paid this amount over the Dealers invoice price
White men $725
White women $935
Black women $1195
Black men $1687
Strange reflection on how colour and sex made a difference
Marriage Morse code – There needs to be at least 5 -1 ratio of positive emotions in a positive relationship. Contempt and disgust effects immune system – women are generally more critical - men more stonewalling
Height salary study - Timothy Judge 58% of CEO’s in Fortune 500 companies are over 6ft
Yet only 14.5% - of people in US over 6ft.
1 inch of height said to be worth $789.
This means that smaller people have to compensate for their lack of height like Jack Welch (5ft 3") with other skills
Coke v Pepsi – Pepsi won in blind tasting – yet coke was preferred in reality.
Blind tasting didn’t take into account, advertising, colour of can, which intuitively effected people taste in reality.
Face is an equal partners in emotions – "the mind body connection"
Test – Put pen in mouth –forces a pout
Put pen in teeth – forces a smile
Research found the same cartoons funnier with pen in teeth forcing a smile.
Paul Ekman world lying author watching Kim Philby the Russian spy found in a split second he was smirking at people in contempt. This was below everyone else's level of awareness.
Optimum arousal – 115 to145 heart beats a minute – over 145 – things become difficult 175+ cognitive skills don’t work
At 175 heartbeats - non essential stuff doesn’t work – controlling bowels………….
A fascinating book I would recommend to anyone with that curiousity about life
Split second judgements that make the difference. This book is all about those moments when we know something without knowing why. It explores the concepts the author calls blink or thin slicing showing how snap judgements can be more effective than a cautious decision
Psychologists call this part of the mind the “Adaptive unconscious”
Issues that caught my eye.
Car salespeople in US – – Spot the sucker – somebody who pays the asking price is called a LAYDOWN
People who negotiated were put into 4 categories and the results were amazing. The survey showed these people on average paid this amount over the Dealers invoice price
White men $725
White women $935
Black women $1195
Black men $1687
Strange reflection on how colour and sex made a difference
Marriage Morse code – There needs to be at least 5 -1 ratio of positive emotions in a positive relationship. Contempt and disgust effects immune system – women are generally more critical - men more stonewalling
Height salary study - Timothy Judge 58% of CEO’s in Fortune 500 companies are over 6ft
Yet only 14.5% - of people in US over 6ft.
1 inch of height said to be worth $789.
This means that smaller people have to compensate for their lack of height like Jack Welch (5ft 3") with other skills
Coke v Pepsi – Pepsi won in blind tasting – yet coke was preferred in reality.
Blind tasting didn’t take into account, advertising, colour of can, which intuitively effected people taste in reality.
Face is an equal partners in emotions – "the mind body connection"
Test – Put pen in mouth –forces a pout
Put pen in teeth – forces a smile
Research found the same cartoons funnier with pen in teeth forcing a smile.
Paul Ekman world lying author watching Kim Philby the Russian spy found in a split second he was smirking at people in contempt. This was below everyone else's level of awareness.
Optimum arousal – 115 to145 heart beats a minute – over 145 – things become difficult 175+ cognitive skills don’t work
At 175 heartbeats - non essential stuff doesn’t work – controlling bowels………….
posted by Derek at 2:18 PM
0 Comments:
Post a Comment
<< Home